GiveWillow was created to offer grieving families a more thoughtful, supportive, and elevated way to navigate the often overwhelming logistics that follow a loss. The challenge was to design a funeral registry experience that felt intuitive, gentle, and beautifully crafted, something that made it easier to ask for help and provided clarity during an incredibly difficult time. From branding to web design to social, the goal was to remove friction from the process while honoring the sensitivity and emotional weight of each user’s journey. They provided the logo and I took care of the rest, creating a custom icon set, brochure, packaging and entire desktop and mobile experience.

Visit GiveWillow here.

Website layout for a funeral registry service, displaying text about creating and sharing registry with photos of people and mobile interfaces.
Memorial website page design with two panels detailing a funeral service and donation options, featuring a photo of a woman with a child and financial overview with user interactions.
Mobile website interface for "GiveWillow" featuring funeral registry details, contribution options, and overview information. The template displays sections for event details and memory contributions, with a clean, green theme.
Pattern with icons of envelopes, people in hearts, chat bubbles, hands with birds, flowers, coffins, and settings gear on beige background.
Green and beige funeral pamphlets for GiveWillow, featuring family photos, floral images, and informational text.
Two dark green packaging boxes with an open and closed lid, featuring a circular logo and patterns.
GiveWillow business cards on green background with logo and contact details.
GiveWillow Business card design on a green background.