GiveWillow was created to offer grieving families a more thoughtful, supportive, and elevated way to navigate the often overwhelming logistics that follow a loss. The challenge was to design a funeral registry experience that felt intuitive, gentle, and beautifully crafted, something that made it easier to ask for help and provided clarity during an incredibly difficult time. From branding to web design to social, the goal was to remove friction from the process while honoring the sensitivity and emotional weight of each user’s journey. They provided the logo and I took care of the rest, creating a custom icon set, brochure, packaging and entire desktop and mobile experience.
Visit GiveWillow here.